The PR industry in Indonesia is currently experiencing rapid growth, with more companies and organizations investing in strategic communications to enhance reputation and engagement. Responding to this encouraging development, the Indonesia PR of the Year 2024 Awards, organized by MIX MarComm Magazine (SWA Group), presents every year as a prestigious platform for PR practitioners and agencies to showcase their expertise. Now in its 17th year, this event remains a key benchmark for evaluating the quality of communication strategies across sectors in both companies and agencies.
The judging process is thorough, involving assessments by professional judges and analysis of digital engagement using tools like Ripple10 Digital Listening and Social Media Monitoring. A range of categories, from Creative Corporate Reputation to ESG Campaigns, highlights the vital role of PR in shaping corporate image across diverse sectors.
Indonesia PR of the Year 2024 celebrates the best PR programs and individuals who have made significant contributions to the communications industry. The Indonesia PR of the Year 2024 serves as both a learning platform and an acknowledgment for PR practitioners across the nation, where success stories are shared and celebrated.
In this opportunity, ID COMM earned exceptional recognition bestowed to its two consultants, Maytha Andryanna and Chicilia Wongsodiredjo, both of whom received prestigious awards in the PR practitioner category. Their achievements not only elevate ID COMM’s reputation but also underscore their contributions in redefining PR’s role in Indonesia.
Maytha Andryanna, an Associate Director at ID COMM, was awarded Senior PR Practitioners of the Year for her innovative and human-centered strategic approach. With extensive experience managing various communication campaigns, Maytha customizes each strategy to meet the unique needs of her clients. Expressing her gratitude, she stated, “This award belongs not just to me but to #KeluargaIDCOMM, my mentors, colleagues, family, loved ones, and extraordinary friends who continue to offer support and inspire others.” Her win reflects the dedication and hard work she pours into creating impactful communication strategies. “Every step is the result from hard works, collaboration, and mutual trust we build together. With this spirit, ID COMM will continue to achieve greater things in the future,” she added.
On the other hand, Chicilia Wongsodiredjo, Account Manager at ID COMM, won the Junior PR Practitioners of the Year award with an excellent rating. With nearly seven years being a PR practitioner, Chicilia demonstrates that creativity and innovation are keys to capturing audiences’ hearts in the digital age. She said, “This award is a testament to all the efforts I’ve made in my career as a PR practitioner. Thank you #KeluargaIDCOMM for every ounce of support given. May more opportunities arise for all of us who strive to do our best—because hard work never betrays the outcome.”
ID COMM’s achievements are driven by a commitment to providing sustainable solutions that not only enhance client’s reputation but also create a lasting impact. The victories of Maytha and Chicilia exemplify how professionalism and strong creativity can bring about meaningful change in the PR industry, despite its ever-evolving challenges.
Author: Agil Asmoaji
Editor: Tyas Sastradipradja
