Certified Public Relations Practitioner (CPR) from the National Professional Certification Agency (BNSP).

Head of Research & Development of the Association of Indonesian Public Relations Companies (APPRI) 2020-2024

Asti Putri

Co-Founder and Director


Asti is a seasoned expert with over 20 years of experience leading a wide range of clients from international organizations, government agencies, national and multinational companies, donors, think-tank organizations, NGOs, and social movements. Over the past ten years, she has been building her expertise to work on multidimensional aspects across health, education, climate change, gender equality, and other sustainable development goals-related issues – leading multi-year projects and high-valued commitments.

Asti has been involved in different communication approaches namely behavior change communication, risk communication, change management, and research communication. As the co-founder of ID COMM, Asti oversees strategic projects, maintaining the quality of service deliveries, team development, and plays instrumental role in the organizational development and reputation building.

Asti is a Certified Public Relations Practitioner (CPR) issued by the National Professional Certification Agency (BNSP). Asti also holds a certificate of Strategic Issues Management certificate from the Institute of Public Relations of Singapore and a certificate of Managing Information from the University of Cambridge.

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